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The Naked Bee takes a science-based approach to developing their products using natural and organic ingredients in balance with other high-quality ingredients chosen based on their overall safety and performance. For example, their lip balm is made with organic olive oil and beeswax; however, we also use other ingredients we consider "good stuff," whether natural, organic or not. For instance, depending on the application, we intentionally use a more effective preservative than less effective "natural" preservatives used by some other brands.